Blog Posts
Technology takes sponsorship to a new level
08 Jul 2019
To know where sponsorship is now, you've only got to watch the Wimbledon coverage to see just how much B2B technology is shaping the experience. It's an exciting time for any sponsorship partner because as this technology has become the new norm, so too has the opportunities. read more...
What's next for brands in this digital revolution
11 Oct 2017
Brands who understand the value and importance of delivering a consumer experience will not only survive but flourish no matter how much technology takes over. read more...
The Top Sponsorship Headlines of 2015
28 Dec 2015
With the year almost through it's time to reflect on 2015's top sponsorship headlines. Remembering sponsorship is as much about forging mutually beneficial partnerships as it is about executing campaigns around the brand objectives of the sponsor and rights holder. read more...
Featured Event
Lexus 'All That Jazz' Gala
The inaugural The University of Queensland's Queensland Brain Institute ‘All That Jazz’ Gala is our major dementia fundraiser which supports the Clem Jones Centre for Ageing Dementia Research at QBI and Dementia Australia.
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Featured Sponsor
Wealthmed Australia Pty Ltd
Wealthmed is a business that provides integrated financial planning solutions for health care professionals. We offer services including:Tax & AccountingFinanceInsurancePropertyFinancial...
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How to increase brand engagement
At a time when brands are trying to rise above the clutter through different sponsorship and advertising programs, there’s two key takeaways I hope you remember. Personalisation and orientation. They're two different consumer focuses that can have far reaching impact on your brand engagement.
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