Blog Posts

Ten ways to improve perceptions of your brand authenticity

31 Jul 2021

How can sponsors improve perceptions of brand authenticity in cause-related event sponsorship? As part of my doctoral studies, I've asked cause-related event participants for their opinion. Here's what they had to say. read more...

    Featured Event

    The Drummond Golf / Penrith Relay For Life Charity Golf Day

    The Charity Golf Day will be an exciting day giving members of the community an opportunity to chat, laugh and enjoy each other’s company all while doing their bit to help work towards a cancer-free future. The event is organised by the Penrith Relay For Life Committee who volunteer their time

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    Featured Sponsor

    Adelaide Convention Centre

    The mission of the Adelaide Convention Centre is to contribute to South Australia's economic, intellectual and cultural wealth by hosting business events on a commercial basis.The Centre was designed...

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    Featured Blog Post

    How to keep your partnerships relevant in 2022

    As a new year dawns, it's more important than ever to keep your partnerships fresh. How can you ensure you're keeping pace now business practice is changing constantly on a global level?

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