Blog Posts

The key metrics to measure your sponsorship objectives

15 Aug 2017

It's important to continually measure your sponsorship program so you can know you are meeting your sponsorship objectives. Here's a useful grid of what you could be measuring the mechanics needed to achieve your objective. read more...

Why sponsorship is not just about data acquisition

05 May 2016

Sponsorship needs to be about more than just data acquisition. Consumers are savvier than ever and no-one is going to give you their personal details without a relationship already in place. Build the relationship first and give something of value to gain the trust of your audience. read more...

    Featured Event

    Sydney Family Show

    MediaSeed are now finalising the remaining major sponsorship options for the Sydney Family Show after signing a brand new Naming Rights partner for 2019!

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    Featured Sponsor

    Hawkesbury Brewing Co

    A proudly Australian, independent brewery committed to making beer for the enjoyment of bringing people together. We like to keep things simple and in step with nature, using traditional brewing...

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    Featured Blog Post

    How to use sponsorship to enable conversations

    While sponsorship is not all about data and customer insights, increasingly sponsors are coming to expect that event-holders have data that enables them to sell to and to engage with the right consumers.

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