Blog Posts

The Starfish Story - Making a Difference

17 Mar 2019

The idea is to 'marry heart and smart' – the key drivers of purchase and performance to power winning partnerships. read more...

How to use social media to measure sponsorship

17 Oct 2016

It's in every marketers' best interests to know how their sponsorship is performing to be able to tweak the activation as it's happening and ultimately to understand the return on investment. If you are yet to start managing your sponsorships in this way, here's a simple approach to get started. read more...

    Featured Event

    Gala on the Green 2019

    Gala on the Green is an annual charity gala held in support of Brisbane Youth Service

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    BT

    BT Financial Group provide our customers with a full spectrum of wealth services, including investment, superannuation and retirement income products, investment platforms, financial advice, private...

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    Featured Blog Post

    Mindfulness and how it can improve your results

    Most of my blog posts are on how to improve your sponsorship success but this one is focussed on mindfulness and how it can improve your business outcomes. Nothing that I'm about to say is new, but it's important, and for this reason I think it's worth you read on.

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