Blog Posts

Are TEDx audiences too self-selecting for sponsors?

11 Apr 2016

The whole point of sponsorship is to find niche audiences that share similar values to our brand name. When we choose an event to sponsor we are wanting to tap into that audience in a way that changes perceptions and attitudes towards our brand. read more...

    Featured Event

    Coffs Coast Food & Wine Festival

    The local food movement is growing rapidly in the Coffs Coast region. This creates an amazing opportunity for a food festival unlike any the region has seen before. The month-long food & wine festival will be full of dining experiences, cooking workshops and one larger celebration event.

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    Featured Sponsor

    Emirates

    Emirates has held sponsorship rights across tennis, F1, football, horse racing, golf, cricket, Aussie Rules and sailing over the years. So which property brings them the greatest exposure and online...

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    Featured Blog Post

    What we can learn from non-for-profits

    Affiliating with a like-minded cause-related organisation underscores the values your target market upholds, establishes your organisation as a valuable contributor to your community, builds your brand and deepens consumer loyalty.

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