10 Jul 2023
Looking to attract sponsors to your event? Interestingly sponsorship seekers are still sending out sponsorship proposals that are generic in nature and hoping to attract sponsors. Here's the upshot, that approach doesn't work for anyone – unless box ticking is all you are wanting to do. read more...
18 Aug 2020
Michael Porter first introduced the idea of shared value creation. For him shared value meant that brands would prioritise the needs of the community but not at the cost of the business itself. In many cases, this is the foundation of sponsorship. read more...
26 Jul 2019
The more business does to cater to the needs of the community, the sticker the relationship becomes. This is a good thing for brands searching for new ways to engage and grow their customer base but there's a hook. It's only good provided a business is meeting the customer's basic expectations. read more...
14 Jul 2017
Your sponsorship program must be closely tied to your overall business or marketing goals and be well-considered with a long-term strategy in place. read more...
02 Oct 2016
With World Homeless Day on October 10 almost upon us, there's some Good Guys out there in our community who are doing their bit to change the lives of those less fortunate. read more...
We bring together young people, carers and professionals to collaborate and provide an in-depth exploration of key issues identified by children and young people with a care experience to discuss solutions to improve the care sector.
Read More More EventsSeeking a Sponsor for Your Team or Event? Promotion Products Has Got You Covered!Are you in search of a sponsor for your sports team, community event, or corporate function? At Promotion Products,...
Read MoreSponsoring community events is a really effective way to connect with your target audience, demonstrate commitment to social responsibility, and build brand awareness. To make sure your sponsorship investments are worthwhile, it's crucial to track and measure the impact of these events.
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