Blog Posts
The silver lining to COVID-19
17 Mar 2020
We’ve gone from living week to week to day to day and now hour by hour as the threat of coronavirus becomes a reality in every Australian city and town. So where to from here for our businesses? It's time to look for the positives in all of this. read more...
Featured Event
Yeppoon Running Festival
The Yeppoon Running Festival caters for all running levels and abilities with distances from a Half Marathon, 10km, 5km and 1.6km Family Fun run.
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Featured Sponsor
QUT
We are a highly successful Australian university with an applied emphasis in courses and research. While we're based in Brisbane, Queensland, we have a global outlook.With some 45,000 students,...
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How to co-create shared value
Michael Porter first introduced the idea of shared value creation. For him shared value meant that brands would prioritise the needs of the community but not at the cost of the business itself. In many cases, this is the foundation of sponsorship.
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