Blog Posts

Building trust and advocacy in your sponsorships

04 Apr 2019

Many sponsorships are based on driving people to try a brand, with a catchy slogan and creating awareness on the benefits of that brand. But many brands want a holistic approach from sponsors with advocacy also thrown into the deal. read more...

Short-cuts don’t pay in sponsorship

17 Feb 2017

What is the best way to attract and retain sponsors? The answer lies in understanding the sales cycle and applying a little bit of patience in the meantime. read more...

    Featured Event

    Fairytales On Ice

    Direct from a sell out season in the USA, Fairytales on Ice is skating downunder for its Australian premiere. Produced by Ice Creative Entertainment and presented by Pace Live, you do not want to miss the Ice Skating spectacular premiering in a theatre near you.

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    Featured Sponsor

    Air New Zealand

    Air New Zealand is the national airline of New Zealand. For all sponsorship inquiries, please email airnzqld@airlinemarketing.com.au

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    Featured Blog Post

    Planning a sponsored event

    When planning an event, seasoned event organisers know that most of the work is done upfront. If you are also looking to also attract sponsors, you have the added requirement of ensuring the event delivers on the agreed benefits.

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