Blog Posts

How to keep good sponsors

10 Dec 2018

One of the biggest questions any sponsorship seeker asks is "How do you retain key sponsors year after year?" This is especially important as marketing budgets have already been assigned for the new calendar year. read more...

What makes a brand successful

19 Jun 2017

A brand has the making of success by keeping it real, being aspirational, being consistent and delivering a first-class performance. A brand needs to follow through on the promise made to fans and the Sunshine Coast Lightning are proof of that. read more...

Short-cuts don’t pay in sponsorship

17 Feb 2017

What is the best way to attract and retain sponsors? The answer lies in understanding the sales cycle and applying a little bit of patience in the meantime. read more...

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    Little Angels Cocktail Party

    A fundraising event to bring awareness to pre term birth and women and infant health.

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    Metricon Stadium

    Metricon Stadium has been jointly funded by the Queensland Government ($71.9m), Commonwealth Government ($36m), Gold Coast City Council ($23m) and the AFL ($13.3m) and is a multipurpose facility that...

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    Featured Blog Post

    A better way to engage and grow customers

    The more business does to cater to the needs of the community, the sticker the relationship becomes. This is a good thing for brands searching for new ways to engage and grow their customer base but there's a hook. It's only good provided a business is meeting the customer's basic expectations.

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