Blog Posts

Useful Metrics for Sponsoring Community Events

15 Oct 2023

Sponsoring community events is a really effective way to connect with your target audience, demonstrate commitment to social responsibility, and build brand awareness. To make sure your sponsorship investments are worthwhile, it's crucial to track and measure the impact of these events. read more...

The benefits of strategic sponsorship alliances

10 Jul 2023

Looking to attract sponsors to your event? Interestingly sponsorship seekers are still sending out sponsorship proposals that are generic in nature and hoping to attract sponsors. Here's the upshot, that approach doesn't work for anyone – unless box ticking is all you are wanting to do. read more...

How to apply a sponsorship formula to measure ROI

07 Jan 2021

Measurement is the holy grail of all marketing activity. Without it, we don't know how far we have come or how much further we've got to go in reaching our target market. The budget for many marketing departments is now set according to the quantifiable outcomes of previous sponsorship campaigns. read more...

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    Featured Blog Post

    Useful Metrics for Sponsoring Community Events

    Sponsoring community events is a really effective way to connect with your target audience, demonstrate commitment to social responsibility, and build brand awareness. To make sure your sponsorship investments are worthwhile, it's crucial to track and measure the impact of these events.

    Read More More Posts

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