Blog Posts

What we can learn from non-for-profits

03 Sep 2019

Affiliating with a like-minded cause-related organisation underscores the values your target market upholds, establishes your organisation as a valuable contributor to your community, builds your brand and deepens consumer loyalty. read more...

How to make your sponsorship count

14 Jul 2017

Your sponsorship program must be closely tied to your overall business or marketing goals and be well-considered with a long-term strategy in place. read more...

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Featured Event

2020 Law Institute of Victoria CPD Intensive

An excellent opportunity to participate in a full day exhibition at the beautiful Sofitel on Collins, which attended by 500 lawyers who specialise in family, succession and family law. **Limited speaking opportunities are available.**

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PwC Consulting

PwC is one of Australia's leading professional services firms, bringing the power of our global network of firms to help Australian businesses, not-for-profit organisations and governments assess...

What Meghan has in common with charity event sponsors

To truly engage, sponsors need to make it about the event participants – not themselves. ‘Being seen’ to support a charity is not enough. Brands need to build emotional connection with the audience and the only way to do this is to make it about them.