11 Aug 2016
The fact remains when a celebrity is associated with a brand, consumers are more likely to associate the two positively. Research shows that sales can increase up to 20 per cent when a celebrity endorsement is in place. read more...
03 Aug 2016
Real time marketing is driven by the desire to create meaningful dialogue that opens up new possibilities with your target market. read more...
27 Jul 2016
On a recent family trip to Papua New Guinea I had the good fortune of meeting a YouTube star who was seriously impressive. She's a children's singer and songwriter with a YouTube following large enough that she never has to work again. So what have I learnt about YouTube? I'll share it with you. read more...
20 Jul 2016
The success of any sponsorship is largely reliant on the strength of your partnership in the agreement. To follow are the five vital components of every successful partnership. read more...
13 Jul 2016
How can brands complete in this new crowd culture? There's two clear solutions for brands. One approach is to create branded, cause-related content. The alternative is to find content on social channels and sponsor the content by way of advertising. read more...
07 Jul 2016
Marketing is all about the audience. Brands need to work smarter to cut through to the all-important demographic that are potential new customers. read more...
30 Jun 2016
There's a new pack of celebrities in town and they're the kings and queens of the Internet able to command huge fees by selling the good life and all the things that come with it. read more...
14 Jun 2016
YouTube and Netflix could hold the key to finding your niche audience if data from Roy Morgan Research has anything to do with it. The latest research has found that YouTube and Netflix viewers are more likely to be interested in niche sports than viewers of mainstream broadcast television.?YouTube read more...
06 Jun 2016
Last week we lost Muhammad Ali. For any of us wanting to make an impact in any way, it's important to reflect on one of his more popular quotes. That is: "Service to others is the rent you pay for your room here on earth." read more...
04 Jun 2016
The new rules of business are to micro-target or go hyper-local as technical advances now allow us to be responsive to each person's preferences, spending habits and interests. read more...
We bring together young people, carers and professionals to collaborate and provide an in-depth exploration of key issues identified by children and young people with a care experience to discuss solutions to improve the care sector.
Read More More EventsSeeking a Sponsor for Your Team or Event? Promotion Products Has Got You Covered!Are you in search of a sponsor for your sports team, community event, or corporate function? At Promotion Products,...
Read MoreSponsoring community events is a really effective way to connect with your target audience, demonstrate commitment to social responsibility, and build brand awareness. To make sure your sponsorship investments are worthwhile, it's crucial to track and measure the impact of these events.
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